Monthly Archives: March 2012

The Fab Cafe

A creative concept for a cafe has just launched & is now open to the public in Shibuya, Japan. Fab Cafe is a coffeehouse that was created for designers to enjoy a cup of coffee while also being able to have access to a laser cutter. The laser cutter allows visitors to create pieces of work in paper, felt, acrylic, and wood. Visitors can make engravings into sketchbooks, smartphone cases, create stencils, and so much more.

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One Second Every Day

1 Second Everyday – Age 30 from Cesar Kuriyama on Vimeo.

When Cesar Kuriyama turned 30, he quit his job in advertising and began to document his life through a series of one second clips representing each day. This video project is very similar to the 365 project, but Cesar states that he will be making these videos for the rest of his life. In his TED2012 talk, he explains, “If I live to 80, I will have a five-hour video that summarizes 50 years of my life. At 40, I’ll have a one-hour video of my 30s.” No music was added; just a small label at the bottom corner of the screen to indicate the day. This inspiring personal project turn quick moments into memories.

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The Invisible Mercedes

A simple concept can certainly go a long way. In order to promote Mercedes new zero-emission technology, cars were covered with special LEDs that emitted video of its surroundings, causing them to blend in with the environment. The message is simple and clear: “0.0 emissions; that means it’s invisible to the environment.” This interactive idea has gotten over 8 million people already talking about the new technology. This is such an effective idea to get buzz for a brand and go viral.

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