TXTual Healing

Another great interactive experiment! Paul Notzold, a New York-based artist has created an ongoing piece of work as part of Wooster’s Sheboygan Project. Notzold uses the facade of buildings as the canvas, and invites people to send an SMS to a phone number. Their messages are then projected onto the buildings in speech bubbles next to windows, which creates a conversation. The messages that are received are unfiltered and automatically line up in a queue. This work is ongoing until August 2013.

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Glow-In-The-Dark Bike

To make sure that you are visible while riding your bike at night, Pure Fix Cycles created a bike that glows in the dark. ‘The Kilo,’ as it is named, claims that it is the very first glow-in-the-dark bicycle with highly reflective paint that just needs an hour of sunlight to activate. The bike can be purchased for $399 on the company’s website. A great idea for bike safety!

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Tiffany & Co. Soho Mural

The upcoming Tiffany & Co. store on Greene Street in Soho, may not be open yet, but the construction plywood covering the storefront is getting an ever-changing mural facade in anticipation of the grand opening. Instead of keeping up the typical Tiffany’s branded facade, the company decided to invite artists to interpret the meaning of love on the exterior as an art installation. They are already on their second artist’s installation, but definitely check out the storefront for yourself each week to see something new.

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Grassy Flip-Flops

Love going barefoot in the summer, but don’t like uncomfortable flip-flops? Kusa flip-flops allow wearers to feel like they’re walking barefoot on grass, everywhere they go. The design incorporates a synthetic turf layer that conforms to your feet, making every step feel light and natural, even on the dirty New York City streets! Would you wear these nature-inspired sandals?

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PARISTEXAS

Paristexas is a fashion store in Copenhagen that needed a rebranded experience. The purpose of this assignment was to create an identity that incorporates the company’s unique international exclusivity as well as its underground style. The visual solution takes on the style of the company’s name: the morphing of Paris & Texas. With the juxtaposition of these two places, the visual breaks boundaries and challenges the ‘expected.’ Love the logotype, as well as contrasting imagery!

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