Last summer, Hurricane Sandy hit New York, heavily damaging the city’s coastline. To combat this, Pentagram’s Paula Scher was tasked with getting people back to the beaches without building big structures to guide them. This was no small undertaking. Follow the link to reveal her solution. Click here to reveal her solution. What sparks our fire: The idea that “good design is mostly about being nice to people.” – Paula Scher What do you admire most about Paula’s technique?
Examples of Paula’s work